The all-new Hyundai Ioniq 6 comes with its own NFT because of course it does

The crypto market is in a bit of a spot of bother at the minute and yet every company in the world – it seems – is jumping on the NFT bandwagon.

They usually do one of three things: 1, they team up with a celebrity to launch an NFT or 2, they ‘drop’ a collection of standalone NFTs that you can buy or 3, they create NFTs that you get along with a physical product. In one way or another.

Hyundai chose option 3 for the all-new Ioniq 6, the ‘electrified streamliner’ (that kinda, sorta, vaguely looks like a Taycan, don’t kill me for saying that) as they call it. In short, they created NFTs for Ioniq 6 owners, giving them access “to exclusive experiences and utilities”.

The collection consists of 5,000 tokens in total, divided into six different themes: Fun Driving, Stress-Free Driving, Work, Socializing, Healing and Entertainment.

So what exactly does that mean? You can probably get to go to a party in the Metaverse, or possibly in the real world, if you own an NFT.


Can we get some free ‘electric fuel’ instead? No? Yes? No? Okay. Had to ask.

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